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Social Promoter
Qualifications
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Adult member of
the community, preferably 30 years old
or older.
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Interest in and
commitment to the purposes of the
project.
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Resident of the
community for at least six months, with
some evidence of involvement in
community activities and demonstrated
awareness of community characteristics
and social relations.
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Outgoing,
adaptable, persistent, and not easily
provoked or angered.
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Literate, at
minimum, in Spanish.
Duties
To serve as an indigenous community resource
aimed at reducing family alienation and
cohesion issues, by 1) serving as a go-between
or facilitator of communication between
parents/guardians and youth; 2) serving as a
go-between or facilitator of communication
between parents/guardians and schools, where
there are problems or issues with respect to
their youth; 3) providing information on and
referring families to community support and
social services where needed, and in some
cases assisting individuals to access those
services; and 4) assisting families in
planning or carrying out social activities
that would increase interaction within their
family, or between community members in
order to increase social support networks.
Social Promoters will and cannot intervene
directly (except to refer) in situations of
domestic violence or where illegal/criminal
activity is involved. Promoters will not
take direct referrals for: 1) domestic
violence cases; 2) drug abuse cases; 3)
child abuse cases; or 4) situations where
there is clear evidence beforehand of
illegal activities such as drug sales,
trafficking/prostitution, or other similar
activities that would put the Promoter in
danger or expose him/her to legal liability.
If requests or referrals are come with
respect to any of these situations, the
Promoter or staff member taking the referral
will refer the individual to an appropriate
service (domestic violence unit, child
protective services, etc.).
Referral
Paths
These duties will be carried out via several
referral channels: 1) direct request from
families, using a call number (Drop-In
Center) provided on flyers and other
information regularly distributed in the
community; 2) by suggestion or informal
referral from other community sources – for
example, if a church or other program knows
that a family is having difficulty in
communicating or interacting with a youth in
middle or high school, they may ask the
family if they would like assistance from a
Promoter, and provide them the referral
information; or 3) through formal referrals
from social and community services.
Training
Social Promoters will participate in a
training period that will include extensive
role playing activities and cover the
following topics:
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Background on the
study, goals, process.
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Role and duties of
Social Promoters.
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Communication,
facilitation and mediation skills.
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Outreach methods.
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Available
community and social services, how to
contact and refer.
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Limits of
Promoters’ duties, exclusion criteria
and procedures, confidentiality, and
safety.
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